More often than not successful eCommerce design projects adopt a mobile-first UX approach. What are the benefits of doing so? What does it really entail? How does it compare to other UX design schools? And what role does desktop UX play today?
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The eCommerce subscription economy has witnessed massive growth in recent years, and so did 'subscription fatigue'; a phenomenon of mass subscription cancellations. What causes it and how can merchants mitigate its risk on their eCommerce business?
Avex, in collaboration with Shopify, highlights 2022 vs. 2023 industry trends from the lens of our partners who have never failed to adapt their offering to pave new ways for merchants to connect to their consumers. Download your free eBook and unfold the new year from a different point from which you started the prior one
Technical debt is a decision to make tradeoffs within the code in order to ship features that meet business needs on time. It isn't necessarily a bad thing .. prudent technical debt is good debt. Reckless debt isn’t.
During the 2022 NYC Personalization Pioneers Summit, Avex was humbled to receive the “Partner Excellence Award Winner” by Dynamic Yield, a Mastercard company.
When it comes to BFCM there is no right or wrong way to communicate your promotions; the goal is to creatively ensure the right messages get to the right audience, at the right time, and at the right place.
Holiday-themed NFTs are sure to be the appetizing conversation starters this Thanksgiving when it comes to how brands plan on utilizing the virtual space to expand their community.
Gen Z has been on every brand’s radar not only because they are tech-savvy and mobile-first, but because they display a notable convergence in generational mindset specifically when it comes to consumerism and their expectations of brands.
Jargon simplification and clarity regarding Headless eCommerce architecture. What it actually is, how it works, what are its pros and cons, as well as get a glimpse into Shopify’s newest headless stack, Hydrogen and Oxygen.
80% of B2B sales interactions between suppliers and buyers are to take place through digital channels by 2025. That by itself puts the conventional notions of B2B eCommerce to rest. Numbers and stats bust 5 other prevailing assumptions regarding B2B eCommerce!
According to Yotpo’s State of Brand Loyalty 2022 report, 83% of global shoppers say belonging to a loyalty program influences their decision to buy again from a brand.
Shopify released a “Dev Mode” of its new semi-annual product showcase, Shopify Editions, to further empower developers to build custom storefronts, apps, and themes for millions of merchants worldwide.
Today, for brands to be profitable, they have to be human and quench customers’ thirst for personalization. Nothing does human better than videos.
More than 100 Shopify product updates and features were released in the first Shopify Editions, a semi-annual showcase of updates that help merchants thrive in the upcoming Connect-to-Consumer Era of Ecommerce.
A list of nine eCommerce blogs that offer valuable insights into the industry.