When it comes to BFCM there is no right or wrong way to communicate your promotions; the goal is to creatively ensure the right messages get to the right audience, at the right time, and at the right place.
Holiday-themed NFTs are sure to be the appetizing conversation starters this Thanksgiving when it comes to how brands plan on utilizing the virtual space to expand their community.
Gen Z has been on every brand’s radar not only because they are tech-savvy and mobile-first, but because they display a notable convergence in generational mindset specifically when it comes to consumerism and their expectations of brands.
Jargon simplification and clarity regarding Headless eCommerce architecture. What it actually is, how it works, what are its pros and cons, as well as get a glimpse into Shopify’s newest headless stack, Hydrogen and Oxygen.
80% of B2B sales interactions between suppliers and buyers are to take place through digital channels by 2025. That by itself puts the conventional notions of B2B eCommerce to rest. Numbers and stats bust 5 other prevailing assumptions regarding B2B eCommerce!
According to Yotpo’s State of Brand Loyalty 2022 report, 83% of global shoppers say belonging to a loyalty program influences their decision to buy again from a brand.
Shopify released a “Dev Mode” of its new semi-annual product showcase, Shopify Editions, to further empower developers to build custom storefronts, apps, and themes for millions of merchants worldwide.
Today, for brands to be profitable, they have to be human and quench customers’ thirst for personalization. Nothing does human better than videos.
More than 100 Shopify product updates and features were released in the first Shopify Editions, a semi-annual showcase of updates that help merchants thrive in the upcoming Connect-to-Consumer Era of Ecommerce.
A list of nine eCommerce blogs that offer valuable insights into the industry.
A comprehensive list of tips to improve your email and SMS marketing in 2022.
Avex shares an analysis of how the eCommerce agency facilitated the online launch of the sparkling nonalcoholic apéritif brand, De Soi.
With our fictitious brand as an example, we’ll dive into actionable advice and show you how to utilize certain SaaS products to get the most out of what they offer and drive sales for your eCommerce site.
John Surdakowski was among the ecommerce leaders who innovated, iterated and turned disruption into opportunity as retail continued its rapid transformation in a new era.
What eCommerce trends do we expect in 2022? Experts predict a rise in eCommerce sales, with brands and businesses finding workarounds to mitigate supply chain issues caused by the pandemic.