E-commerce Insights

Our thoughts on e-commerce, technology, Shopify and design. Actionable advice to grow your business.

Shopify Recognizes Avex as Premier Partner
Shopify

Shopify Recognizes Avex as Premier Partner

Avex, the eCommerce agency for industry-leading brands, is proud to announce its recognition as a Shopify Premier Partner in the new Shopify Partner Program. This milestone for the brands we build with unlocks endless possibilities in building best-in-class unified digital experiences in the industry.

7 Web Designs that are Shaping the E-Commerce Landscape
Web Design

7 Web Designs that are Shaping the E-Commerce Landscape

From bold minimalism to AI-generated visuals, 2025’s leading web design trends prioritize clarity, creativity, and brand integrity. This year is less about visual noise and more about intentional, expressive design—where every detail serves a purpose and every interaction deepens the user experience.

SUITETALKS—Onsite Shoptalk Networking
Events

SUITETALKS—Onsite Shoptalk Networking

We raised the bar with a promise: a bigger, bolder SUITETALKS. And the result? A packed house, forward-thinking dialogue, unforgettable brand moments, and a community that continues to push the boundaries of what’s possible in commerce

Klaviyo’s B2C CRM: The Missing Piece for Customer-Centric Brands
Retention Marketing

Klaviyo’s B2C CRM: The Missing Piece for Customer-Centric Brands

Klaviyo’s new B2C CRM helps consumer brands streamline operations, personalize engagement, and scale effortlessly. Built for B2C—not adapted from B2B—it integrates marketing, customer service, analytics, and AI to drive real growth. Discover how it transforms customer engagement and retention.

The Brand-First Approach to Conversion: How to Build a Store That Sells and Sticks
Conversion Rate Optimization

The Brand-First Approach to Conversion: How to Build a Store That Sells and Sticks

Most eCommerce strategies focus on either branding or conversion, but true success lies in blending the two. By aligning brand identity with user experience, businesses can drive immediate sales while fostering long-term customer loyalty. Ask yourself the below questions to see how your brand is performing.

Trust Driving Customer Loyalty and Brand Power
Customer Experience

Trust Driving Customer Loyalty and Brand Power

In recent years, personalized experiences and targeted marketing have become standard. But now, the spotlight has shifted to a revolutionary concept: personalized trust. Driven by customizable policy management, this approach uses transaction and historical data to create a customized experience for customers. 

Advanced Subscription Experiences for Today’s Consumers
Customer Experience

Advanced Subscription Experiences for Today’s Consumers

Nowadays, if you can think of it, there's probably a subscription for it. From streaming services to meal kits and lifestyle products, brands are embracing advanced subscription models to carve out a niche in consumers' minds and stay ahead in the competitive landscape.

Navigating Enterprise eCommerce: Thriving Amid Complexity
Customer Experience

Navigating Enterprise eCommerce: Thriving Amid Complexity

Stagnation is the enemy of progress in eCommerce. While it may be tempting to stick with what has worked in the past, true growth comes from pushing boundaries and exploring new ideas. Innovation involves taking calculated risks, whether adopting new technologies, exploring unconventional marketing strategies, or meeting customers with next-level brand experiences.

Commerce Quarterly Magazine
Resources

Commerce Quarterly Magazine

Explore the latest trends, tools, and innovations shaping modern e-commerce. Access in-depth articles, expert interviews, and successful strategies from leading brands—all designed to keep you ahead of the competition! (PLUS exclusive offers from top technology providers)

Top Shopify Features for a Successful BFCM
Shopify

Top Shopify Features for a Successful BFCM

Maximize your BFCM impact with our Shopify feature roundup! Discover top features and expert tips to elevate your planning, drive sales, and handle the holiday rush seamlessly. Get ready to turn BFCM into your biggest win yet!

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