Oct 2, 2015
Best Start-Up Websites October 2015
Start-ups are known for their innovative operating procedures and cutting edge technologies. Because of that, there’s an expectation that their websites will be as inventive and as ground-breaking as their products and services. We’ve rounded up the top ten best start-up websites – feast your eyes and perhaps gain some inspiration for your own site.
If you’re a photographer or someone who’s passionate about the art of visual narratives, you’ve probably checked out Exposure. What makes the site stand out? Its clean, simple design with an emphasis on single focus pictures has won it recognition and praise.
2. Crunch Commerce
Videos are visually stimulating. That’s what Crunch Commerce relies on to attract visitors. It’s also a horizontal layout that urges users to scroll, winning it another checkmark in the “good design” column.
What catches people’s attention? A bold graphic, just like the one on Nobly’s page. The white helix stands out against the indigo background with smaller animated versions floating behind it.
The latest trend in web design is called flat design, so known because it eschews flashy animation in favor of clean and simple composition. Recollective’s site is an excellent exemplar of flat design. In addition, the light color scheme, spacing between content blocks and attractive placement of the product mock-up reinforce the page’s simplicity and clean lines.
5. The Fernway
Another trend in website design is magazine layout. The Fernway, a travel site, is a fantastic example of this. The black and white picture and the font evoke a photo spread from the ’60s or ’70s, creating a sense of nostalgia. The rippling water animation and the compass at the bottom add a modern contrast.
One of the elements of clean design is organization. Cluttered websites just aren’t as attractive. The people behind Zirtual know that, which is why they’ve got a full-screen graphic, ghost buttons and a transparent navigation bar at the top.
Dictionary.com defines “elegant” as gracefully refined and dignified. Flowmail has nailed elegance with the cleanest of clean landing pages. The illustrations are simple yet attractive, and the font is highly readable.
Many start-ups are in the high tech sector, so they understand that people use mobile devices such as smartphones and tablets, with smaller screens. Jipio’s designers are aware of that, too, which is why their site features a brightly colored photograph at the top to draw visitors in. Then, they can scroll down to learn more about the product.
Everyone loves the Sunday paper because of the cartoon. Brewster’s designers know this, and uses people’s love of drawn figures (and bright colors) to its advantage for a fun, cleanly designed site.
No one likes looking at their real desk. But, for some reason, everyone likes seeing a digital version of it. Maybe it’s just cuter in pixels. Yisual’s site capitalizes on that principle with brightly colored desk accessories at the borders of the page on a dark background.