Who We Are | NYC E-commerce Agency
We’re a team of strategists, designers, technologists, and creators laser focused on your brand’s growth.

Why Choose Avex?
Vendors? Nope. Save that term for the company who provides office supplies. We’re specialists and experts in e-commerce, design, customer experience, web development, and growth optimization. We’re your partner, and we align with your business goals to provide real, measurable results.
20+
Digital Experts
NYC
In-house Team
Trusted
By global brands
Specialists
E-commerce Focused
Our Values
We believe that in-order to help our clients achieve massive success and reach their goals, we need to put the customer experience first.
Looking at who your visitors are and what is most important to them makes the decisions around design, technology, and content immensely easier and more impactful. Identifying and evaluating technology platforms that align with internal business processes are equally important as creating a seamless brand experience for your customers.
We don't sell hours. We sell value. We don’t just design and code. We plan, strategize, and consult on the best possible solutions to optimize your customers' experiences and foster your brand’s growth. No, we’re not going to make your logo bigger, and we don’t make things “pop." However, we will make your mission our mission and use our expertise to meet and exceed your goals.
Our Team

To this day, I am deathly scared of E.T. For some people, he is a cute alien from a movie. To me, he will always haunt my nightmares.
John Surdakowski
Founder, CEO
When I was 13, I played the love of young Jimmy Fallon’s life in a movie. Rumor has it - he’s still not over me.
Morgan Curschman
Director of Operations
My sophomore year, I was so inspired by the incredible economic growth in China that I almost became a foreign trade relations officer.
Nataliya Verkhoturtseva
Senior Designer
I worked in a medical marijuana grow facility when I lived in Colorado.
Isaac Alvarez
Senior Developer
I lived in Tokyo and Mexico City.
Nicole A. Murray
Project Manager
I used to work on a Vietnamese food truck in Boston.
Barrett Kowalsky
Project Manager
Ever dreamt of being Thomas the Tank Engine with a lightsaber? I used to be in an online modding community for games running the id Tech 3 engine.
David Anzalone
E-Commerce Strategist
My camera eats first.
Sheila Cheng
Designer
Justin Bieber’s “That Should Be Me” is a top 5 song. No cap.
Sung Hong
Junior Developer
I got through 4 months in Paris on “Je ne parle pas français.” Still made friends though.
Ashley Kim
Associate Strategist
I moved to the United States without knowing the language and lived in the Bronx.
Aleksei Shein
Junior Designer
I don’t know how to play fetch.
Mickey
Chief of CutenessPeople & Culture
Located in NYC, our team is extremely passionate about e-commerce, technology, and design, but we’re so much more than that.
We’re musicians, artists, entrepreneurs, environmentalists, animal lovers, and foodies. We’re fashionistas and geeks. We’re clean cut and tattooed. We’re Netflix binge watchers and deep thinkers. We’re also very much like you and your customers. We’re people.
In a world of screens and devices, we need to remember that these interactions can and should be personal. From our initial conversations to our post-launch support, you’ll always be dealing with people who care about you and your brand.
We believe that our work should not only produce amazing results for our clients but should also be fun and rewarding. Avex believes in a strong work-life balance, not just churning out projects. The happier our team is, the more enjoyable the experience is, and the better the results will be for your brand.