Working closely with the client and Cart2Cart, we developed a custom template to input critical customer information data and formulate messaging to actively keep them informed.
Mia Becar
Bringing a new meaning to the boutique Italian shoe experience with CX-oriented design & Shopify Plus development
SERVICES
- UX/UI Design
- E-commerce Development
- Platform Cleanup
- Platform Migration
- Custom Customer Data Migration
TECH PARTNERS
- Shopify Plus
- WordPress
THE ASK
Natural Dog Company adheres to strict ethical standards, offering only organic and all-natural ingredients in their line of soothing balms, nourishing supplements and shampoo bars. Plagued by slow, outdated, buggy technology, they came to us with a vision to fully migrate their website from WordPress to Shopify and create a stellar, on-brand refresh that embodies their modern, energetic outlook, and unparalleled dedication to all four-legged friends.
The Solution
Underneath a heavy load of content, we discovered valuable SEO from existing blog posts and testimonials. To retain this crucial piece of the site, we proposed a cross-platform solution where we would integrate the e-commerce business into Shopify to optimize purchasing power, while keeping the remaining half in WordPress.
Elevated UX/UI
Streamlining brand standards created a dynamic online presence that combines playful colors with clean, modern minimalism. An animated tire swing footer, spinning icons, and colorful graphic design elements added to the overall appeal of Natural Dog Co as an approachable dog-friendly expert.
Custom Customer Data & Migration
Content Strategy & Migration
Reorganizing existing content allowed Natural Dog Co to keep valuable WordPress data while crafting a seamless flow to connect the two platforms with custom product fields in Shopify and re-vamped blogs adjusted for more compelling storytelling.
