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building your personal brand

Tips For Building Your Personal Brand

At the end of August 1997, Tom Peters introduced the idea of building your personal brand in Fast Company magazine. He pointed out that every company had a brand, and that it influenced the way consumers saw those firms. Peters argued that every person had a brand, too. Every employee or entrepreneur has something that sets him or her apart from the competition.

3 Lesser-Known SEO Tips Marketers Should Use

Even the most oblivious SEO noobs already know about the importance of finding the right keywords to try and rank for, doing some on-site SEO and being smart about guest posting. However, SEO is much more than that and even people who have been in the industry for a while can learn a new trick or two if they know where to look. Today, we are making this article the place to look, featuring a couple of lesser-known SEO tips that can help marketers take their efforts to a new level.

Interesting facts about snapchat

20 Interesting Facts About Snapchat

Snapchat is one of the most popular social media networks in the world, second only to Facebook. The social platform has over 158 daily active users and is growing more and more each day. Some of these statistics are pretty interesting, especially for brands that are using Snapchat for business.  To help visualize these stats a little […]

Best Social Media management tools

10 Best Social Media Management Tools For 2017

How much time do you spend every day at your desk managing social media? You don’t have to be sitting down at your computer – you could be using your tablet or smartphone to schedule social media posts. Not sure what the best social media management tools are? Don’t worry – this post has you covered. Read on to learn more about these great social media management tools for 2017

How Brands Can Leverage User Generated Content

How Brands Can Leverage User Generated Content This is an era of advertising. Brands left and right hold seminars and conferences on how to break through the clutter and entice new customers and clients to open up their wallets and spend to their heart’s content. Unfortunately, this is much easier said than done. Marketing efforts […]

Awwwards Site Of the Year

Awwwards Site Of the Year Nomination

Avex Designs has been nominated for the 2016 Awwwards E-Commerce Site Of The Year. We’ve received this incredible nomination for the for the web & user-experience design work we did with one of our favorite clients, KITH.

Growth Hacking Examples

5 Growth Hacking Examples

You’ve may have heard the term growth hacking being thrown around by marketers. However, it’s not just a new buzzword, it is becoming more and more a core part of growing and building your business. In this article, we will explain on how marketers use this technique to grow their business and we’ll provide 5 growth hacking examples.

Mobilegeddon

The Real Mobilegeddon Happened Last Year

Much was made of Mobilegeddon last year, when Google started factoring mobile compatibility into certain search results. But while business owners and web designers were up in arms over the change, the fact of the matter is that the real mobile apocalypse happened the previous year.

3 Quick SEO Tips for 2017

3 Quick SEO Tips for 2017

Search engine optimization and content marketing should be large part of your business. According to an IBM Digital Experience Survey, 56% of marketers believe that content, when tailored to customer traits, promotes higher engagement rates.

An Honest Discussion About Our Pricing

We receive a lot of questions regarding pricing for our creative digital services, such as design, development and strategy. More often than not, the default answer is “it depends on the project”. This is the most common answer that any agency, company or freelancer will give.

How to Use Facebook Ads in 2017

How to Use Facebook Ads in 2017

Although its pay-per-click social advertising platform is relatively new, Facebook is quickly gaining ground on Google as a premier platform for marketers who want to reach new customers. But unfortunately, even though lots of business owners understand that Facebook Ads are a big opportunity, they aren’t sure how to get started.

Internet marketing trends

5 Internet Marketing Trends in 2017

Now that we’re firmly into November and the holiday season is almost upon us, business owners and marketers are beginning to turn their attention to the future. Specifically, many are wondering whether they are properly prepared for the internet marketing trends that will dominate 2017 and beyond.

Launch A Fashion Brand

4 Tips To Launch A Fashion Brand

Devising a brand strategy for any kind of business can be difficult, but in the world of fashion there are additional challenges. For one thing, trends change quickly. And for another, fashion tends to be subjective, meaning that one person can love a look or product while another might not. Add in the intense competitive pressures that exist between designers and retailers, and it’s easy to see why so many in the clothing, style, and accessory business struggle to stitch together a winning formula. How can you avoid common missteps when you launch a fashion brand? Here are 4 quick and easy tips you can follow

ecommerce user experience

10 Tips For Better Ecommerce User Experience

For online retailers, providing a solid ecommerce user experience isn’t just a preference or a good idea – it’s an absolute necessity. After all, if shoppers don’t like your website, they’ll take their time and money elsewhere without ever telling you why.

How to Make Money with Instagram

How to Make Money with Instagram

When you think of social networking, the first things that come to mind are cat videos and political arguments. However, these sites are actually great places to make money. The photo sharing site Instagram in particular has phenomenal potential for turning a profit. Read on to learn how to make money with Instagram.

Top Digital Agency

Avex Recognized as Top Digital Agency

Avex Designs has been Recognized as a Top Digital Agency in NYC by Clutch. We’re so honored to be mentioned with such amazing NYC based agencies and firms. We’ve served some top brand clients like HBO, Google and USA Network, providing custom websites, e-commerce solutions, user experience design and much more. Not only do our clients […]

How to use snapchat for business

How to Use Snapchat for Business

If you’re not familiar with Snapchat, you should be. This instant messaging app has over 150 million users worldwide as of September 2016. While many of its users are teenagers, Snapchat represents a rich market for companies. Read on to learn how to use Snapchat for business.

Best Practices For Mobile Ecommerce

Best Practices For Mobile E-commerce

In 2016, mobile compatibility isn’t an add-on for your online store; it’s a basic requirement. If your shoppers can’t get a great experience when using a smartphone or tablet, they are likely to take their business to one of your competitors.