User Experience DesignInnovative design that connects you with your audience
Data driven user-experience design; a crucial aspect of our process.
Avex combines principles of UX design with innovative front-end development to create a solution that not only looks beautiful but is also intuitive for your customers. We design for people, and create solutions that do much more than merely exist; they bring value to the lives of your audience. Planning and mapping out the perfect user experience through conversations, data, and best practices. We utilize prototyping tools, research & analytics to map out the perfect customer journey. We pride ourselves on our responsive website and mobile app designs that engage your audience and provide immersive digital experiences.
- Website & Mobile Design
- Wireframing & Prototyping
- AB & UX Testing
- UX Design Consulting
- Information Architecture
- User Research
- Website Accessibility
- Customer Journey
User Experience & Information Architecture
Avex is a NYC based user experience design & consulting company that focuses on creating responsive websites and apps for start-ups and major brands. All of our websites and apps start with a wireframe. Our user experience experts create a blueprint for intuitive and usable products. The wireframe and planning stage starts the groundwork for a successful website.
The Recipe for a Successful WebsiteHow we do it
Your website needs to have an intuitive navigation and a seamless user experience in order to drive conversions and keep your customers happy. We build custom website designs from scratch and we use wireframes to set the groundwork for the entire user experience. First, we start by creating customer and design personas, followed by a complete understanding of your brand and goals. From there, we map out a seamless user experience for your website or app, putting your customers first.
Our user experience process involves:
1). Defining your customer personas
We analyze the data and research your customer base. This allows us to make more informed decisions during the initial planning stages.
2). Wireframes & Sitemaps
The user experience foundation starts with blueprints, which outline the entire structure of the website, prior to starting the design phase.
3). User experience Design
After the wireframes and navigation of the site has been mapped out, we focus on creating pixel perfect designs. These designs are then loaded into our prototyping software, allowing you to experience the website as a user would. We design the entire experience, including all interactions and pages, for desktop, tablet, and mobile.
User experience Audit
Many of the brands we work with have existing websites and they’re looking to enhance their customer’s user experience, without having to completely redesign the entire website. We offer user experienced design consulting services, and mobile app development, which involves a complete audit of your current website or app. We will provide a comprehensive breakdown of what might be hindering your customer’s user experience, focus on conversion optimization and follow best practices. This will give us an actionable document that we can execute on.
We help brands remain consistent with their user-experience and design thinking.
Our team of consultants provides creative design solutions and creative direction to enhance your business’ design initiatives. From user-experience reviews to digital production to pitch decks to social media mood-boards. Avex is an extension of your design team that enhances your brand’s design thinking and improving your customer’s experience.