New York State Of Mind
Web Design, E-Commerce, Marketing, SEO
ABOUT THE CLIENT
Product of New York is a luxury footwear brand from NYC and founded in 2015 by PONY Sneakers. The brand focuses on creating premium sports related footwear at affordable prices. Product of New York collaborates with influential New York designers, such as DKNY and KITH.
The brand is inspired by their parent company PONY Sneakers. They keep true to the style of NYC and creating beautiful products from the finest materials. Avex helped the brand launch and continues to support them over the years.
Simplicity In The Details
Product Of New York was looking for a minimal and simplistic aesthetic, to convey the luxury feel of their products. We also did not want the interface to get in the way of the photography and products.