Social consumer activation
User Experience Design, Branding, User Interface Design
About the Project
Sverve (formerly HashTip) is a social commerce network where moms share tips on kids products, services, activities, and deals. Avex was asked to help craft the overall user-experience including designing the desktop website and iOS application. HashTip did not want us to just “push pixels around”, they wanted Avex to be involved in the entire process as well. We helped to define the brand’s online presence.
The company later changed their name and we helped them rebrand and re-align. They now have a huge network of influencers, helping brands connection with their customers. This is a great start-up, and we are continuing to work with them to refine the service more and more everyday. Sverve was featured on INC – 5 Innovative Business Technologies From CES, as well as Venture Beat, PR Week and many many more.
Helping Brands Connect
Avex created the design mockups as well as the wireframes and prototypes for sverve's initial iOS app. We focused on the products and gave influencers the tools to share brands that they love.