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Amazon Enhanced Brand Content

At Avex, we help brands develop strategic content focusing on optimization, channel growth, and long-term vitality.


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Unified Marketing Content

Amazon A+ Content

We know the best way to reach shoppers through strategic content and advertising solutions. An effective ecommerce content strategy using pay-per-click ads, essential content and A+ content, as well as a branded shopping experience lead to increase in traffic, sales, and discoverability. We identify content optimization opportunities by focusing on sales potential, keyword volume, and conversion rates. Highlight details and benefits of product without losing the brands voice. Our effective PPC approach optimizes ad performance resulting in long-term profitability/

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Our Process

  • Determine Brand Image

    Establish your brand’s goals, objective, and target audience by understanding current site traffic, competition, and off-Amazon brand insights.

  • Develop Brand Identity

    Form your brand’s voice as it relates to the products by assessing current content including website, images, branding, video photos and copy.

  • Optimize Marketing

    Develop insights to create long-term, strategic content that increase traffic, sales, and discoverability. An approach to turn a viewer into a buyer.

Marketing Services

Amazon Marketing Services delivers keyword-targeted ad campaigns designed to increase traffic to Amazon product pages. Using carefully managed campaigns and ads, we know how to drive demand whilst engaging a strategy to decrease the average cost for click and increase the return on ad spend.

Discoverability is the foundation successful growth on Amazon, and we know which search terms and keywords are most beneficial in selling your product.

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Amazon Enhanced Brand Content

Enhanced Brand Content (EBC) allows brands to showcase their product through high quality images and detailed text placement. Used effectively, this can lead to higher conversion rates, increased traffic, and increased sales.

Steps:

  • Identify key premium features you want highlighted on shop page
  • Strengthen the brand’s story through a customized layout and theme
  • Develop template for catalogue and brand
  • Examine results and feedback to execute future developments
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Specialty Content

We know effective ways to design search optimized content that showcase your brand and lead to an increase in sales. By paying attention to product page requirements, we identify critical factors that drive customers to the page and have a meaningful shopping experience.

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Our Clients

Some of the amazing brands & agencies we partner with.

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  • We love working with Avex Designs. Not only do they create beautiful, interactive, easy to update websites but, they are also extremely helpful and amazing to work with!
    Jenna LoMonaco - Glassnote Records
  • They are more than just a technology partner, they have helped us present the best solutions to our clients.
    Parie Markowitz - Bite Sized Candy
  • Avex knows what "good business" is and does what is best for their clients.
    Jon Katz - eDivv
  • If you want a smooth process and great result, I highly recommend John and Avex Design.
    Arnon Rosan - Local Maven

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